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John Sculley says the next Apple is digital health

John Sculley, the former Apple CEO, has hit the headlines with his new plans for digital healthcare.

In his new role as the head of RXAdvance, the computer kingpin has set about addressing healthcare issues in the US, aiming to reform it using technology. Americans are currently acknowledged to pay more for their healthcare than any other nation in the industrialised world.

Sculley is particularly keen to remedy the problem of an estimated $350 billion each year which goes to avoidable medical costs which are drug impacted. The cloud-based RXAdvance aims to cut costs without compromising on care.

Speaking to the TNW platform, Sculley revealed the inspiration for RXAdvance came from working with Bill Gates and Steve Jobs: “Gates and Jobs were talking about their noble cause, how they were going to change the world. One person at a time, they were going to empower people with tools for the mind, and they were going to help launch the knowledge worker era. And of course, they accomplished that. That’s always stuck with me.”

Now RXAdvance is on a mission to change the way in which healthcare is delivered to patients who cost the system the most money – i.e. those who are chronically ill. RXAdvance expects to reach a revenue of $1 billion by the end of 2018.




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